Subscription Fatigue — Shout out here to the millennial generation; you cats were the first to cut cords en masse.
Cable bill? Don’t need it. Home phone? Okay, Boomer - no thanks.
Some of you took it a step further. You even shared your parents’ Sling TV log-in. Again, thrifty millennials with the OG password sharing.
The internet has changed our lives. As 4G LTE rolled out over a decade ago, the killer apps were streaming music and video content. We flocked to it like flies to $hit.
You millennial nerds lived through one hell of a time in this world’s history… when you had to buy CDs (or steal mp3s from Limewire or Kazaa), put them on your computer with a disc drive (again, wtf is that?), and put the files inside of your iPod. Oh, and it could only hold like 50 songs. I won’t even talk about trying to put an episode of Seinfeld on your iPod video.
You then navigated the digital proliferation of subscription-based services. You didn’t want a huge, seemingly lifelong 24-month commitment to Comcast or AT&T or whoever, so you saddled yourselves with one-off subscription services.
Netflix, Pandora, Spotify, Amazon Prime, Hulu, Sling, Fubo, HBO GO, Peacock, Youtube Premium, Showtime, Tonal, ESPN+, Audible, Masterclass, Disney+, P.volve, Apple TV, Barre3, Kindle Unlimited, Scribd, Babbel, Peloton… I’ll stop to catch my breath.
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